Each CFO East Africa summit presents perspectives that either affirm or challenge the status-quo that defines the CFO’s role. The CFO Kick-off Summit held on 6 March in Nairobi offered insights around CFOs as a beacon of hope. The pertinent question that follows is: can a CFO give hope without earning stakeholders’ trust and confidence, and how can this trust be earned?

In this CFO East Africa thought leadership piece, Jackline Aluda, group CFO of Cold Solutions Kenya, details the present benefits that accrue to an organisation that authentically adheres to ESG practices.